Welcome to the website of AMDEA, the Association of Manufacturers of Domestic Appliances, the UK trade association for the manufacturers of small and large domestic appliances

AMDEA is the UK trade association for the manufacturers of small and large domestic appliances. It represents over 80% of the appliance industry. Members are all manufacturers, importers of household appliances and include most of the UK’s top selling brands of major white goods. These include large and small kitchen appliances, heating, water heating, floor care, waste disposal and ventilation equipment.


Our purpose is to represent our members’ interests.

We aim to make the UK a great place for our members to do business, helping to ensure that the full benefit of the products and technology in which our members invest is understood by their customers.

We want people to appreciate how appliances enhance their lives.

We are the ‘Go To’ organisation for all Domestic Appliance matters.


Helping our members grow.

Promoting awareness of how consumers’ lives can be improved through the use of the latest technology.

Leading on the development of regulations and standards that can support innovation and a circular economy while protecting consumers from harm and excessive costs.

Enabling the development of industry networks, bringing stakeholders together, across industry, government and supporting bodies to deliver exceptional products and service.


AMDEA is Relevant, Credible and Influential.

We deliver a strong Value Proposition for all our members, irrespective of their size, or product category.

We are a trusted source of information and opinion on all aspects of our sector.

We are active in the development of the safety, performance and environmental standards that ensure the continuing evolution of modern domestic appliances in a circular economy.

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  • Explore more of the AMDEA services & products, updates and policies.



AMDEA is reminding households to register new and old appliances on registermyappliance.org.uk, where they can easily log details for 60 brands and ensure a safer home.

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This Sustainability section explains to householders the environmental considerations that lie behind each phase in the life cycle of their essential appliances. It aims to help understanding of their potential contribution to the 1.5C climate target and the net-zero home.

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Know Watt's What

Know Watt's What

The Know Watt's What campaign brings together expert advice to householders on how to purchase, use and maintain appliances, to reduce energy bills.

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Roadmap to sustainability

Roadmap to sustainability

Supporting the transition to net-zero and the UK’s sustainability goals, the Trade of appliances across borders, and safeguarding customers.

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Our Products

Want to understand more about how AMDEA can support your business? Get in touch to arrange for a conversation.


12 Jul

AMDEA hosts its 2024 Summer Reception

On the eve of the General Election on July 3 AMDEA hosted its 2024 Summer Reception at Prince Philip House in ...

16 May

Batteries caused 1,200 fires in waste bins last year

1,200 preventable fires were caused by batteries thrown away in normal waste last year, an increase of 700% since 2022 according ...

05 Apr

Beko Europe Announced

On 2nd April the creation of Beko Europe was announced following the successful completion of the definitive Contribution Agreement  between Arçelik’s ...